A Case for Live Streaming Program Notes in the Concert Experience
The concert hall is a sacred space for arts patrons to experience the power of live performance. So, why would the world-renowned Philadelphia Orchestra encourage audiences to use a mobile app during their concerts?
Our new case study reveals the origin story for LiveNote, an interactive performance guide for mobile devices.
- What prompted The Philadelphia Orchestra to pursue live streaming program notes to patrons during performances?
- What did they hope to achieve by creating LiveNote?
- What challenges did they face along the way?
- How did audiences respond to LiveNote?